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atnovus : PROJECTS AND EVENTS

Multimedia Entertainment for Children
Business · Technology · Stories
Status: running

Children entertainment currently receives a significant shift from tablet technologies, e-books, and the game industry. A wide range of business-related actors have to change their way to do business, and how they act on the market. The atnovus team works on new formats and standards in the field of tablet-based entertainment.

 

Employing Innovative Artwork For Co-Marketing
Products · Art · Marketing
Status: running

Everyday products, including food, may receive higher levels of
attractiveness by setting up smart relations to dedicated types of artwork. Especially when targeting the interesting segment of well-educated consumers that is "picky" since able to spend higher amounts of money even in times of a crisis. Products and services require more than just today's standard labels standing for "green, fair and low fat", or other more ethic-related qualities. Attracting smart consumers of today creates the need for more innovative and subtle concepts - especially if binding the next generation of decision makers is the goal. atnovus identified great opportunities of innovative co-marketing and searches for corresponding fields of "implementation".